{"id":6532,"date":"2019-03-25T17:47:23","date_gmt":"2019-03-25T16:47:23","guid":{"rendered":"https:\/\/externalia.duplotest.com\/web\/gestion-de-punto-de-venta\/"},"modified":"2023-10-24T11:08:16","modified_gmt":"2023-10-24T09:08:16","slug":"point-of-sales-management","status":"publish","type":"page","link":"https:\/\/externalia.duplotest.com\/web\/en\/retail-services\/point-of-sales-management\/","title":{"rendered":"Point of Sales Management"},"content":{"rendered":"
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Point of
\nSales Management.<\/span><\/h1>\n<\/div>\n\t\t<\/div><\/div><\/div><\/div>
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Because the last spot is shown in the point of sale.<\/span><\/h2>\n
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If you want to grow and gain market share, you\u2019ll need an efficient team of Point of Sales Management. Our Point of Sale Reps are sales accelerators. They become responsible for your product to be always in the best possible conditions at the point of sale to increase your sales.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>

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How do we make a difference?<\/p>\n

Our
model.<\/span><\/h2>\n
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  1. \n <\/path> <\/svg> Visit model<\/li>\n
  2. \n <\/path> <\/path> <\/circle> <\/g> <\/svg> Training<\/li>\n
  3. \n <\/path> <\/g> <\/svg> Team<\/li>\n
  4. \n <\/path> <\/path> <\/path> <\/g> <\/svg> Governance model<\/li>\n
  5. \n <\/path> <\/path> <\/path> <\/g> <\/svg> Technology<\/li>\n <\/ol>\n\n
    \n \n
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    Visit model<\/div>\n

    Our visit methodology model allows us to plan each visit in a personalised way and maximize the time dedicated to value-generating tasks.<\/b><\/p>\n \n <\/div>\n

    \n \"\" <\/div>\n <\/div>\n
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    Training<\/div>\n

    At Externalia sales<\/strong> school, teams receive continuous training.<\/p>\n \n <\/div>\n

    \n \"\" <\/div>\n <\/div>\n
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    Team<\/div>\n

    We are specialists in team building, treating everyone in a personalized way for each project.<\/strong> We start from a precise recruiting process; we work on retaining talent and the training of sales techinques. We can boast that we have the lowest turnover rate in the sector.<\/p>\n \n <\/div>\n

    \n \"\" <\/div>\n <\/div>\n
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    Governance model<\/div>\n

    We have coordinators with extensive experience in the sales management teams and Project Managers with various multi-sector experiences<\/strong>, who meet regularly with our customers to monitor the main KPIs, provide relevant information to the market and competition, and provide proposals for improvement and specific action plans.<\/p>\n \n <\/div>\n

    \n \"\" <\/div>\n <\/div>\n
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    Technology<\/div>\n

    Information vs Data. We are aware that an excess of information makes it difficult to make decisions, so we share with our customers through our own relevant dashboard that allows us to make decisions quickly and move ahead of the competition.<\/strong><\/p>\n \n <\/div>\n

    \n \"\" <\/div>\n <\/div>\n <\/div>\n \n
    \n \n \n \n \n <\/g>\n <\/g><\/g> <\/svg>\n <\/span>\n <\/div>\n Previous<\/span>\n <\/a>\n \n
    \n \n \n \n \n <\/g>\n <\/g><\/g> <\/svg>\n <\/span>\n <\/div>\n\n Next<\/span>\n <\/a>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>
    \"Funcion<\/div><\/div>
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    The functions of the Point of Sale Rep.<\/span><\/h2>\n
    \n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
    <\/div>
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    \n \n
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    1. <\/li>\n
    2. <\/li>\n
    3. <\/li>\n <\/ol>\n
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      <\/path> <\/path> <\/g> <\/svg> <\/div>\n

      Ensure the presence of the references<\/strong>\u00a0agreed with the banner.<\/p>\n<\/div>\n <\/div>\n

      \n
      <\/path> <\/path> <\/g> <\/svg> <\/div>\n

      Increase the distribution<\/strong>\u00a0in teaching with the possibility of influencing the assortments.<\/p>\n<\/div>\n <\/div>\n

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      <\/path> <\/path> <\/path> <\/path> <\/g> <\/svg> <\/div>\n

      Quick with introduction of new launches.<\/strong><\/p>\n<\/div>\n <\/div>\n

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      <\/path> <\/g> <\/g> <\/svg> <\/div>\n

      Effective presence<\/strong>. Improve your brand's location on the shelf, fix out of stocks (OOS) and shelf space increase.<\/p>\n<\/div>\n <\/div>\n <\/div>\n

      \n
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      <\/path> <\/path> <\/path> <\/g> <\/svg> <\/div>\n

      To ensure the promotional compilance<\/strong>\u00a0agreed with the retailers.<\/p>\n<\/div>\n <\/div>\n

      \n
      <\/polygon> <\/g> <\/g> <\/g> <\/rect> <\/g> <\/g> <\/g> <\/polygon> <\/g> <\/g> <\/g> <\/rect> <\/g> <\/g> <\/g> <\/rect> <\/g> <\/g> <\/g> <\/rect> <\/g> <\/g> <\/g> <\/g> <\/svg> <\/div>\n

      Local negotiation second location<\/strong>\u00a0(Displays, Gondola-ends\u2026).<\/p>\n<\/div>\n <\/div>\n

      \n
      <\/path> <\/path> <\/g> <\/g> <\/g> <\/g> <\/svg> <\/div>\n

      Keep your eyes open<\/strong>\u00a0at the point of sale.<\/p>\n